Persuasive technology : using computers to change what we think and do / B.J. Fogg.
| Author/creator | Fogg, B. J. |
| Format | Book |
| Publication Info | Amsterdam ; Boston : Morgan Kaufmann Publishers, ©2003. |
| Description | xxviii, 283 pages : illustrations ; 23 cm. |
| Supplemental Content | Publisher description |
| Supplemental Content | Table of contents |
| Subjects |
| Series | Morgan Kaufmann series in interactive technologies Morgan Kaufmann series in interactive technologies. ^A691852 |
| Contents | Foreword / Philip Zimbardo -- Preface -- Introduction: Persuasion in the digital age -- Overview of captology -- The functional triad : computers in persuasive roles -- Computers as persuasive tools -- Computers as persuasive media : simulation -- Computers as persuasive social actors -- Credibility and computers -- Credibility and the World Wide Web -- Increasing persuasion through mobility and connectivity -- The ethics of persuasive technology -- Captology : looking forward -- Appendix: Summary of principles. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2002110617 |
| ISBN | 1558606432 (pbk. : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | BF637.P4 F55 2003 | ✔ Available | Place Hold |