Tough calls : AT & T and the hard lessons learned from the telecom wars / Dick Martin.
| Author/creator | Martin, Dick, 1946- |
| Format | Book |
| Publication Info | New York : AMACOM, ©2005. |
| Description | viii, 294 pages ; 24 cm |
| Supplemental Content | Table of contents |
| Subjects |
| Contents | Don't dance to the music of your own buzz -- Understand the power of symbols -- Take control -- Complete the CEO -- Expect the dumbing down of reality -- Work inside out toward your customers -- Don't let plugging leaks become an obsession -- Casting is everything -- Pay attention to the power of the few -- Don't confuse politics and public relations -- Say good-bye to the rah-rah brother- and sisterhood -- Stay off the treadmill of expectations -- It's okay to change your mind -- Credibility breaks all ties -- Reimagine your company's mission -- Practice ambidextrous leadership. |
| Bibliography note | Includes bibliographical references (p. [273]-286) and index. |
| LCCN | 2004018451 |
| ISBN | 0814472435 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HE8846.A55 M37 2005 | ✔ Available | Place Hold |