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LEADER 01806cam a22004214a 4500

001 ocm52757603;

003 OCoLC;

005 20141212180037.0;

008 030725s2004 maua b 001 0 eng ;

010 a| 2003016949;

020 a| 1578519535 (alk. paper);

035 a| (Sirsi) o52757603;

035 a| (OCoLC)52757603;

040 a| DLCc| DLCd| EREd| UtOrBLW;

042 a| pcc;

049 a| EREE;

050 00 a| HD41b| .P73 2004;

082 00 a| 658.42| 22;

100 1 a| Prahalad, C. K.=| ^A60721;

245 14 a| The future of competition :b| co-creating unique value with customers /c| C.K. Prahalad, Venkat Ramaswamy.;

300 a| xiii, 256 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

505 0 a| The co-creation of value -- Building blocks of co-creation -- The co-creation experience -- Experience innovation -- Experience personalization -- Experience networks -- The market as a forum -- Creating new strategic capital -- Manager as consumer -- Rapid knowledge creation -- Strategy as discovery -- Building new capabilities for the future.;

650 0 a| Competition.=| ^A31720;

650 0 a| Customer relations.=| ^A61341;

650 0 a| Customer services.=| ^A364728;

650 0 a| Strategic planning.=| ^A161713;

650 0 a| Economic value added.=| ^A406549;

650 0 a| Success in business.=| ^A134783;

700 1 a| Ramaswamy, Venkatram.=| ^A584509;

856 41 3| Table of contentsu| http://www.loc.gov/catdir/toc/ecip047/2003016949.html;

994 a| X0b| ERE;

596 a| 1;

998 a| 974560;

999 a| HD41 .P73 2004w| LCc| 1i| 30372012607955d| 3/8/2010e| 11/5/2007l| JGESm| JOYNERn| 2p| $29.95r| Ys| Yt| JGESBKu| 10/14/2004x| BOOKz| JSTACKSo| .STAFF. 0;

The future of competition : co-creating unique value with customers / C.K. Prahalad, Venkat Ramaswamy.

Author/creator	Prahalad, C. K.
Other author	Ramaswamy, Venkatram.
Format	Book
Publication Info	Boston, Mass. : Harvard Business School Pub., ©2004.
Description	xiii, 256 pages : illustrations ; 24 cm
Supplemental Content	Table of contents
Subjects	Competition. Customer relations. Customer services. Strategic planning. Economic value added. Success in business.

Contents	The co-creation of value -- Building blocks of co-creation -- The co-creation experience -- Experience innovation -- Experience personalization -- Experience networks -- The market as a forum -- Creating new strategic capital -- Manager as consumer -- Rapid knowledge creation -- Strategy as discovery -- Building new capabilities for the future.
LCCN	2003016949
ISBN	1578519535 (alk. paper)

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Joyner	General Stacks	HD41 .P73 2004	✔ Available	Place Hold

The future of competition : co-creating unique value with customers / C.K. Prahalad, Venkat Ramaswamy.

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