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Contents |
The elusiveness of "public opinion" -- Illusory opinions on public affairs -- Survey questions and reality -- The changing American voter : fact and artifact -- September 11's ephemeral opinions -- Ambiguities of measurement -- Spurious impressions in the press -- Illusions of causality : asking why -- Improving the measurement of public opinion. |
Bibliography note | Includes bibliographical references (p. 203-213) and index. |
LCCN | 2004004906 |
ISBN | 074251644X (cloth : alk. paper) |
ISBN | 0742516458 (pbk. : alk. paper) |