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001 ocm50234993;

003 OCoLC;

005 20141212165625.0;

008 020719s2002 nyua b 001 0 eng ;

010 a| 2002011305;

015 a| GBA2-V8028;

020 a| 0471236934 (cloth : alk. paper);

035 a| (Sirsi) o50234993;

035 a| (OCoLC)50234993;

042 a| pcc;

049 a| EREE;

050 00 a| HF5415.13b| .W467 2002;

082 00 a| 658.8/122| 21;

100 1 a| Webster, Frederick E.=| ^A43155;

245 10 a| Market-driven management :b| how to define, develop, and deliver customer value /c| Frederick E. Webster, Jr.;

250 a| 2nd ed.;

300 a| xiii, 320 pages :b| illustrations ;c| 23 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references and index.;

650 0 a| Marketingx| Management.=| ^A20223;

650 0 a| Consumer satisfaction.=| ^A3793;

856 42 3| Publisher descriptionu| http://www.loc.gov/catdir/description/wiley037/2002011305.html;

856 41 3| Table of contentsu| http://www.loc.gov/catdir/toc/wiley031/2002011305.html;

994 a| X0b| ERE;

596 a| 1;

998 a| 902327;

999 a| HF5415.13 .W467 2002w| LCc| 1i| 30372011479752d| 5/6/2009f| 3/27/2009g| 1l| JGESm| JOYNERp| $29.95r| Ys| Yt| JGESBKu| 3/5/2003x| BOOKz| JSTACKSo| .STAFF. 0;

Market-driven management : how to define, develop, and deliver customer value / Frederick E. Webster, Jr.

Author/creator	Webster, Frederick E.
Format	Book
Edition	2nd ed.
Publication Info	New York : Wiley, ©2002.
Description	xiii, 320 pages : illustrations ; 23 cm
Supplemental Content	Publisher description
Supplemental Content	Table of contents
Subjects	Marketing--Management. Consumer satisfaction.

Bibliography note	Includes bibliographical references and index.
LCCN	2002011305
ISBN	0471236934 (cloth : alk. paper)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.13 .W467 2002	✔ Available	Place Hold

Market-driven management : how to define, develop, and deliver customer value / Frederick E. Webster, Jr.

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