Campaign mode : strategic vision in congressional elections / Michael John Burton and Daniel M. Shea.
| Author/creator | Burton, Michael John |
| Other author | Shea, Daniel M. |
| Format | Book |
| Publication Info | Lanham, Md. : Rowman and Littlefield, ©2003. |
| Description | xi, 179 pages ; 23 cm. |
| Subjects |
| Series | Campaigning American style Campaigning American style. ^A528575 |
| Contents | Campaign mode and professional understanding -- Strategic effects -- Build strong connections with the electorate -- Hammer at the opponent's weak point -- Defy conventional wisdom -- Gain the center without losing the base -- Preempt the challenge -- Campaign mode revisited. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2002004294 |
| ISBN | 074250140X (cloth : alk. paper) |
| ISBN | 0742501418 (pbk. : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | JK1976 .B855 2003 | ✔ Available | Place Hold |