| Contents |
Understanding and applying theory in health promotion and practice and research / Richard A. Crosby, Michelle C. Kegler, and Ralph J. DiClemente -- The precaution adoption process model and its application / Neil D. Weinstein and Peter M. Sandman -- The information-motivation-behavioral skills model / Jeffrey D. Fisher and William A. Fisher -- The elaboration likelihood model of persuasion: health promotions that yield sustained behavioral change / Richard E. Petty, Jamie Barden, and S. Christian Wheeler -- Application of the authoritative parenting model to adolescent health behavior / Bruce Simons-Morton and Jessica Hartos -- Natural helper models to enhance a community's health and competence / Eugenia Eng and Edith Parker -- Toward a comprehensive understanding of community coalitions: moving from practice to theory / Frances D. Butterfoss and Michelle C. Kegler -- Community capacity: concept, theory, and methods / Barbara L. Norton ... [et al.] -- Social capital theory: implications for community-based health promotion / Marshall W. Kreuter and Nicole Lezin -- Prevention marketing: an emerging integrated framework / May G. Kennedy and Richard A. Crosby -- Conservation of resources theory: application to public health promotion / Stevan E. Hobfoll and Jeremiah A. Schumm -- The theory of gender and power: a social structure theory for guiding public health interventions / Gina M. Wingood and Ralph J. DiClemente -- The behavioral ecological model: integrating public health and behavioral science / Melbourne F. Hovell, Dennis R. Wahlgren, and Christine A. Gehrman -- Reflections on emerging theories in health promotion practice / Michelle C. Kegler, Richard A. Crosby, and Ralph J. DiClemente. |
