Packaging, the sixth sense? : A guide to identifying consumer motivation / Ernest Dichter.

Author/creator Dichter, Ernest
Format Book
Publication InfoBoston : Cahners Books, [1975]
Description160 pages : illustrations ; 29 cm
Subjects

LCCN 73076439
ISBN0843611030

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5770 .D53 ✔ Available Place Hold