Marketing strategies, tactics, and techniques : a handbook for practitioners / Stuart C. Rogers.

Author/creator Rogers, Stuart C.
Format Book
Publication InfoWestport, Conn. : Quorum Books, 2001.
Descriptionxvi, 393 pages ; 25 cm
Subjects

Bibliography noteIncludes bibliographical references (p. [355]-362) and index.
LCCN 00051759
ISBN1567204112 (alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415 .R567 2001 ✔ Available Place Hold