Tools

LEADER 01135cam a2200337 a 4500

001 ocm44933129;

003 OCoLC;

005 20141212160121.0;

008 010820s2000 enk 000 0 eng ;

015 a| GBA0-57640;

020 a| 0273642480;

035 a| (Sirsi) o44933129;

035 a| (OCoLC)44933129;

040 a| UKMc| UKMd| EREd| UtOrBLW;

049 a| EREE;

082 00 a| 658.8022| 21;

090 a| HF5415b| .A465 2000;

100 1 a| Ambler, Tim.=| ^A465660;

245 10 a| Marketing and the bottom line :b| the new metrics of corporate wealth /c| Tim Ambler.;

260 a| London :b| Financial Times/Prentice Hall,c| 2000.;

300 a| xii, 178 pages ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references.;

650 0 a| Marketingx| Cost effectivenessx| Measurement.=| ^A16179;

650 0 a| Corporate profits.=| ^A96605;

994 a| E0b| ERE;

596 a| 1;

998 a| 851339;

999 a| HF5415 .A465 2000w| LCc| 1i| 30372011122576d| 2/19/2016e| 2/8/2016f| 3/27/2009g| 1l| JGESm| JOYNERn| 2q| 1r| Ys| Yt| JGESBKu| 8/28/2001x| BOOKz| JSTACKSo| .STAFF. 0;

Marketing and the bottom line : the new metrics of corporate wealth / Tim Ambler.

Author/creator	Ambler, Tim
Format	Book
Publication Info	London : Financial Times/Prentice Hall, 2000.
Description	xii, 178 pages ; 24 cm
Subjects	Marketing--Cost effectiveness. --Measurement. Corporate profits.

Bibliography note	Includes bibliographical references.
ISBN	0273642480

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415 .A465 2000	✔ Available	Place Hold

Marketing and the bottom line : the new metrics of corporate wealth / Tim Ambler.

Click here for more information about this title

Availability