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LEADER 01239cam a2200373 a 4500

001 ocm42623436;

003 OCoLC;

005 20141212150453.0;

008 000926s2000 txua b 001 0 eng d;

010 a| 00708858;

015 a| GB99-70629;

020 a| 0030211093;

035 a| (Sirsi) o42623436;

035 a| (OCoLC)42623436;

042 a| lccopycat;

049 a| EREE;

050 00 a| HF5415b| .M297453 2000;

082 00 a| 658.82| 21;

245 00 a| Marketing :b| best practices /c| Michael R. Czinkota [and others].;

300 a| xxvii, 657 pages :b| illustrations ;c| 29 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Dryden Press series in marketing;

504 a| Includes bibliographical references and indexes.;

650 0 a| Marketing.=| ^A16179;

700 1 a| Czinkota, Michael R.=| ^A133660;

830 0 a| Dryden Press series in marketing.=| ^A402118;

994 a| E0b| ERE;

596 a| 1;

998 a| 796669;

999 a| HF5415 .M297453 2000w| LCc| 1i| 30372011067441d| 6/9/2026e| 4/21/2012f| 3/27/2009g| 1l| JGESm| JOYNERn| 3q| 1r| Ys| Yt| JGESBKu| 4/23/2001x| BOOKz| JSTACKSo| .STAFF. 0;

Marketing : best practices / Michael R. Czinkota [and others].

Other author	Czinkota, Michael R.
Format	Book
Publication Info	Fort Worth : Dryden, ©2000.
Description	xxvii, 657 pages : illustrations ; 29 cm.
Subjects	Marketing.

Series	Dryden Press series in marketing Dryden Press series in marketing. ^A402118
Bibliography note	Includes bibliographical references and indexes.
LCCN	00708858
ISBN	0030211093

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415 .M297453 2000	✔ Available	Place Hold

Marketing : best practices / Michael R. Czinkota [and others].

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