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LEADER 01322cam a22003974a 4500

001 ocm43945407;

003 OCoLC;

005 20141212145253.0;

008 000424s2001 ctu b 001 0 eng ;

010 a| 00032819;

020 a| 1567203884 (alk. paper);

035 a| (Sirsi) o43945407;

035 a| (OCoLC)43945407;

040 a| DLCc| DLCd| C#Pd| UtOrBLW;

042 a| pcc;

049 a| EREE;

050 00 a| HF5415.2b| .W284 2001;

082 00 a| 658.82| 21;

100 1 a| Walle, Alf H.=| ^A403694;

245 10 a| Rethinking marketing :b| qualitative strategies and exotic visions /c| Alf H. Walle III.;

260 a| Westport, Conn. :b| Quorum Books,c| 2001.;

300 a| xiv, 211 pages ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. [203]-204) and index.;

650 0 a| Marketing research.=| ^A17167;

650 0 a| Qualitative research.=| ^A459026;

650 0 a| Marketing.=| ^A16179;

650 0 a| Strategic planning.=| ^A161713;

994 a| X0b| ERE;

910 a| PromptCat;

980 a| 2001-01-24b| 67.5d| 3.4e| 56.7f| 699885;

596 a| 1;

998 a| 782890;

999 a| HF5415.2 .W284 2001w| LCc| 1i| 30372010918610d| 5/6/2009f| 3/27/2009g| 1l| JGESm| JOYNERp| $56.70r| Ys| Yt| JGESBKu| 2/1/2001x| BOOKz| JSTACKSo| .STAFF. 0;

Rethinking marketing : qualitative strategies and exotic visions / Alf H. Walle III.

Author/creator	Walle, Alf H.
Format	Book
Publication Info	Westport, Conn. : Quorum Books, 2001.
Description	xiv, 211 pages ; 25 cm
Subjects	Marketing research. Qualitative research. Marketing. Strategic planning.

Bibliography note	Includes bibliographical references (p. [203]-204) and index.
LCCN	00032819
ISBN	1567203884 (alk. paper)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.2 .W284 2001	✔ Available	Place Hold

Rethinking marketing : qualitative strategies and exotic visions / Alf H. Walle III.

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