Eco illusions : unmasking greenwashing in the shared economy / edited by Pawan Kumar, Sumesh S. Dadwal, Pooja Khanna, Rajesh Verma and Gordon Bowen.
| Format | Book |
| Publication | Leeds : Emerald Publishing Limited, 2026. |
| Copyright Date | ©2026 |
| Description | xiv, 350 pages : illustrations (black and white) ; 23 cm |
| Subjects |
| Other author/creator | Kumar, Pawan, 1980- editor. |
| Other author/creator | Dadwal, Sumesh, 1973- editor. https://id.oclc.org/worldcat/entity/E39PCjKM6PkVp6vBT68HWMxpbm |
| Other author/creator | Khanna, Pooja, editor. |
| Other author/creator | Verma, Rajesh, 1974- editor. |
| Other author/creator | Bowen, Gordon, 1950- editor. https://id.oclc.org/worldcat/entity/E39PCjHRqktrJCWP6dGHPgrDYK |
| Contents | The association between greenwashing, green economy and green growth in achieving the sustainable development goals for global transformation / Mohd Farhan, Essa Yessuf Hussen, Rajesh Verma, Krishan Gopal, Pooja Khanna, Pritpal Singh and Ruchika Kulshrestha -- Intersecting paradigms : reducing greenwashing, ensuring sustainable claims and achieving corporate transparency / Arpit Tiwari, Shyam Sunder Agrawal, Pawam Kumar and Seda Yildirim -- Leveraging artifical intelligence to detect greenwashing in shared economy business models / Suma N. Reddy and Pooja Khanna -- The role of technology and social media in exposing greenwashing in the shared economy / Abdillahi Mohamoud Sheikh Muse, Abubakar Sadiq Muhammad, Labaran Isiaku and Jana Al Jajj -- Greenwashing in the age of digital media : an empirical study / Mahnoor Sahrash, Soumya Nedunuri, Sumayya Fatima and Anvita Chitrapu -- Eco-stories : how companies interact in teh digital age / Narinder Kaur, Dheeraj Nim and Sanjay Bahl -- Moderating role of demographic variables in the link between greenwashing perception, attitude, and green purchase intention / Kritika Gupta -- Beyond the green facade : new challenges in detecting and preventing greenwashing in Indian companies / Ram Singh, Vinay Pal Singh, Rohit Bansal and Fazla Rabby -- Unmasking greenwashing and building social trust : role of social media influencer / Pinnika Syam Yadav, P B Narendra Kiran, M Ruben Anto, G N P V Babu, Ankitha Sharma and Arun Kumar -- Growth of climate finance across the nations and the emergence of greenwashing / Laiba Anwar and Rupesh Roshan Singh -- Eco-fashion facades : how rebranding and influencer culture fuel greenwashing in fast fashion / Shamily Jaggi, Shabnam Gulati and Arvind Kumar -- Green promises and platform realities : regulatory responses to greenwashing in the sharing economy / Sonal Jain -- The evolution of greenwashing research in the context of the shared economy : insights from a bibliometric study / Animesh Kumar Sharma, Rahul Sharma and Rohit Duggal -- Age and gender differences in consumer atittudes towards cruelty-free cosmetics : integrating social identity theory within the stimulus-organism-response framework / Jyoti Malik, Jyoti Grover, Deepak Bisht and Pawan Kumar. |
| Bibliography note | Includes bibliographical references. |
| Issued in other form | Electronic version: Eco illusions. First edition. Leeds : Emerald Publishing, 2026 9781836627845 |
| ISBN | 9781836627838 |
| ISBN | 1836627831 hardcover |
| ISBN | ePub ebook |
| ISBN | PDF ebook |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | Order on Demand Title | Order On Demand | ✔ Available | Click to order this title |