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001 on1527341078;

003 OCoLC;

005 20260714142740.4;

007 t|;

008 250709t20262026onc b 001 0 eng ;

020 a| 9781487524302;

020 a| 9781487506384q| (cloth);

020 a| 1487506384q| (cloth);

020 a| 1487524307q| (paper);

020 z| 9781487534028q| (PDF);

020 z| 9781487534035q| (EPUB);

035 a| (OCoLC)1527341078;

042 a| lac;

050 04 a| HM741b| .K64 2026;

055 00 a| HM741b| .K69 2026;

082 04 a| 302.23/1q| CaOONL2| 23/eng/20250709;

084 a| cci1icc2| lacc;

100 1 a| Koerber, Duncan,e| author1| https://id.oclc.org/worldcat/entity/E39PCjJ9kr9xD6PrvHb34vMCYq;

245 10 a| Crisis in a tweet :b| the rise of the social media crisis /c| Duncan Koerber.;

300 a| xxv, 230 pages ;c| 23 cm;

336 a| textb| txt2| rdacontent;

337 a| unmediatedb| n2| rdamedia;

338 a| volumeb| nc2| rdacarrier;

504 a| Includes bibliographical references (pages 189-220) and index.;

505 0 a| The Anatomy of the Social Media Crisis -- Changing Conditions: The New Crisis Media Ecology -- The Illusion of Authenticity in the Social Media Crisis -- Social Media Crisis Narratives and the Search for Truth -- Tweet Archeology: The Crisis of Unearthing the Digital Past -- Beyond the Firestorm: Lessons from Social Media Crises.;

650 0 a| Microblogsv| Case studies.;

520 a| "Crisis in a Tweet explores the alarming reality that a single social media post can unleash severe consequences for individuals and organizations alike. Unlike traditional emergencies caused by natural disasters or product failures, social media upheaval originates in the digital realm but leads to real world consequences - job losses, reputational harm, and public shame - disproportionate to the original act. This book provides a comprehensive analysis of how social media platforms serve not just as communication tools but as environments for the emergence of crises. Drawing on case studies from platforms like X, Facebook, and YouTube, this book outlines a fundamental shift in media ecology, where everyday digital interactions become amplified into firestorms. It investigates key drivers of this trend, including the democratization of crisis creation, the amplified effects of online mobs, and the rise of partisan communities weaponizing outrage. From the unearthing of old posts to viral hashtag movements fueling global reputational attacks, this book explains how digital crises differ from traditional ones and why society assigns them outsized significance. Rather than advocating for more regulation and prevention, Crisis in a Tweet calls for a cultural shift in how we perceive and respond to online controversies."--c| Provided by publisher.;

530 a| Issued also in electronic format.;

650 0 a| Social mediav| Case studies.;

650 0 a| Crisesv| Case studies.;

650 7 a| SOCIAL SCIENCE / Media Studies.2| bisacsh;

650 7 a| Crises2| fast;

650 7 a| Microblogs2| fast;

650 7 a| Social media2| fast;

650 7 a| Social media and society2| fast;

655 7 a| Case studies2| fast;

655 7 a| Case studies.2| lcgft;

655 7 a| Études de cas.2| rvmgf;

949 a| Order on Demandw| ASISh| JOYNER219;

960 o| 1s| 29.95u| JSOCz| USD;

961 f| DMDm| 138099;

596 a| 1;

998 a| 6796768;

999 a| ORDER ON DEMANDw| ASISc| 1i| 6796768-1001l| JYBPDDAPm| JOYNERr| Ys| Yt| JYBPDDAPUu| 8/13/2026;

Crisis in a tweet : the rise of the social media crisis / Duncan Koerber.

Author/creator	Koerber, Duncan author
Format	Book
Publication	Toronto ; Buffalo ; London : University of Toronto Press, [2026]
Copyright Date	©2026
Description	xxv, 230 pages ; 23 cm
Subjects	Microblogs--Case studies. Social media--Case studies. Crises--Case studies.

Contents	The Anatomy of the Social Media Crisis -- Changing Conditions: The New Crisis Media Ecology -- The Illusion of Authenticity in the Social Media Crisis -- Social Media Crisis Narratives and the Search for Truth -- Tweet Archeology: The Crisis of Unearthing the Digital Past -- Beyond the Firestorm: Lessons from Social Media Crises.
Abstract	"Crisis in a Tweet explores the alarming reality that a single social media post can unleash severe consequences for individuals and organizations alike. Unlike traditional emergencies caused by natural disasters or product failures, social media upheaval originates in the digital realm but leads to real world consequences - job losses, reputational harm, and public shame - disproportionate to the original act. This book provides a comprehensive analysis of how social media platforms serve not just as communication tools but as environments for the emergence of crises. Drawing on case studies from platforms like X, Facebook, and YouTube, this book outlines a fundamental shift in media ecology, where everyday digital interactions become amplified into firestorms. It investigates key drivers of this trend, including the democratization of crisis creation, the amplified effects of online mobs, and the rise of partisan communities weaponizing outrage. From the unearthing of old posts to viral hashtag movements fueling global reputational attacks, this book explains how digital crises differ from traditional ones and why society assigns them outsized significance. Rather than advocating for more regulation and prevention, Crisis in a Tweet calls for a cultural shift in how we perceive and respond to online controversies."-- Provided by publisher.
Bibliography note	Includes bibliographical references (pages 189-220) and index.
Other forms	Issued also in electronic format.
Issued in other form	Online version: Koerber, Duncan. Crisis in a tweet. Toronto ; Buffalo ; London : University of Toronto Press, 2026 1487534035 9781487534035
Genre/form	Case studies
Genre/form	Case studies.
Genre/form	Études de cas.
ISBN	9781487524302
ISBN	9781487506384 (cloth)
ISBN	1487506384 (cloth)
ISBN	1487524307 (paper)
ISBN	(PDF)
ISBN	(EPUB)

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