Trampled by unicorns big tech's empathy problem, and how to fix it / Maëlle Gavet.

Author/creator Gavet, Maëlle, 1978-
Format Electronic
Publication InfoHoboken, New Jersey : Wiley, [2021]
Descriptionxiii, 207 pages : illustrations ; 24 cm
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

Contents Making the world a better place -- Culture bubble -- Emerald cities --The new feudalism -- Anti-social networks -- Venture capital and the holy grail of scale -- 'Psychos of the Valley' -- Between Scylla & Charybdis : what happens if we do nothing? -- We should all be chief empathy officer -- A multiplayer game : corporate governance in tech -- Breaking up big tech? -- Tax, privacy, and other running sores -- Big tech broke the news media : what's next? -- People power.
Abstract "Written by a tech insider who has held leadership positions in high-growth tech companies in Europe, Russia, and the United States--and one of the few women to rise to the very top of the industry--Trampled by Unicorns lifts the lid on how many of the industry's household name companies lost track of their original ideals to build products that pay little or no attention to their effect on users, and still less to their wider social impact. Clearly, in the headlong rush to innovation and market domination, mistakes will be made. Yet all too frequently these companies, have demonstrated breathtaking naivete, concealed their errors, and even when caught red-handed, shrugged off responsibility. In tracing the origins of Big Tech's empathy deficit, Gavet argues that they originate from three main sources: the Valley's cultural insularity, the hyper-growth business model, and the sector's stunning lack of diversity. Trampled by Unicorns is an inside account of how an industry came off the rails--and a passionate call to action about how to put it right"-- Provided by publisher.
General noteIncludes index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2020030555
ISBN9781119730644 (hardback)
ISBN(adobe pdf)
ISBN(epub)

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Electronic Resources Access Content Online ✔ Available