Remote work, internal marketing and human resource management innovative approaches and fundamentals / Teena Mishra.
| Author/creator | Mishra, Teena, 1984 |
| Format | Electronic |
| Publication Info | New York, NY : Routledge, 2025. |
| Description | xvi, 225 pages illustrations 24 cm |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| Physical medium | illustrations |
| Series | Routledge research in human resource management |
| Contents | Introduction to Remote Work -- Significance of Remote Work -- Myth vs Reality of Remote Work -- Reshaping the Work Environment -- Remote Job Design -- Models of Remote Work -- Challenges of Remote Work -- Remote Work Management -- Adoption of Remote Work, Innovations, and Technology -- Role of Motivation and Satisfaction for Employee and Organizational Development -- Employee Empowerment, Internal Marketing and Work Orientation -- How to bring Commitment and Transparency to the Organization? -- Internal Marketing, Commitment and Sustainable Development -- Case Studies and Future of Remote Work. |
| Abstract | "Remote working is a developing idea that many organisations are embracing, especially in light of COVID-19 and the rise in demand for remote and hybrid roles. As there is no standard model to use for implementation and a number of problems and difficulties develop as popularity increases and hybrid working environments become normalized. This book presents the views, opinions, and reality of remote work and creating an appropriate internal marketing culture in a remote environment. The key topics explored are the significance of remote work, remote work practice, reshaping the work environment, designing remote work, models of remote work, challenges of remote work facing business organisations, remote work management, innovations and technology, the role of motivation and satisfaction in organisational development, employee empowerment in a remote setting, transparency and commitment for sustainable development, and the future of remote work. This research volume will be of value to researchers, academics, practitioners, and students in the fields of human resource management, organizational studies, and innovation management"-- Provided by publisher. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2024036821 |
| ISBN | 9781032790886 hardback |
| ISBN | 9781032791326 paperback |
| ISBN | ebook |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |