Positioning the battle for your mind / Al Ries, Jack Trout.

Author/creator Ries, Al.
Other author Trout, Jack.
Format Electronic
Publication InfoNew York ; London : McGraw-Hill,
Descriptionviii, 213 p. ; 21 cm.
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

General note"How to be seen and heard in the overcrowded marketplace"--Cover.
General note"With a new preface by Jack Trout"--P. [4] of cover.
General noteIncludes index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2007298065
ISBN0071373586
ISBN9780071373586

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available