A Handbook of Media and Communication Research Qualitative and Quantitative Methodologies

Format Electronic
Publication InfoNew York : Routledge Florence : Taylor & Francis Group [Distributor]
Description352 p. ill 00.975 x 00.750 in.
Supplemental ContentFull text available from Communication & Mass Media Complete
Subjects

Other author/creatorJensen,Klaus Bruhn Editor Contribution by
Other author/creatorGunter,Barrie Contribution by
Other author/creatorHjarvard,Stig Contribution by
Other author/creatorLarsen,Peter Contribution by
Other author/creatorLotz,Amanda D. Contribution by
Other author/creatorMurdock,Graham Contribution by
Other author/creatorNewcomb,Horace Contribution by
Other author/creatorSchroder,Kim Christian Contribution by
Other author/creatorEBSCO Publishing (Firm)
Summary Annotation A Handbook of Media and Communications Researchpresents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities. The Handbookoffers a comprehensive review of earlier research and a set of guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts. Divided into sections on the history, systematics and pragmatics of research, and written by internationally acknowledged specialists in each area, the Handbookwill be a standard reference work for students and researchers.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
ISBN9780203465103
ISBN0203465105 (E-Book) Active Record
Standard identifier# 9780203465103
Stock number00081154

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