Communication and midterm elections media, message, and mobilization / edited by John Allen Hendricks and Dan Schill.

Other author Hendricks, John Allen.
Other author Schill, Dan, 1979-
Format Electronic
Publication InfoNew York, NY : Palgrave Macmillan, 2016.
Descriptionxiii, 290 pages ; 24 cm
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

Contents Machine generated contents note: -- PART I: THE 2014 ELECTION: ISSUES AND AGENDAS -- 1. Media, Message, And Mobilization: Political Communication In The 2014 Election Campaigns By Dan Schill And John Allen Hendricks -- 2. The Cult(Ure) Of Analytics In 2014 By Jessica Baldwin-Philippi -- 3. The 'Documented Voter': Voter Id Messaging In The 2014 Texas Midterm Election Byy Joshua M. Scacco, Regina G. Lawrence, And Ori Tenenboim -- 4. Common-Sense Protections Or Government Interference In Private Decisions?: Competing Media Frames In The Battle Over Tennessee's Abortion Amendment By Amy E. Jasperson, Charles Kelley, And Kirby Bennett -- 5. Political Communication And Affective Polarization In The 2014 Midterm Elections For The U.S. Senate: The Cases Of Iowa, North Carolina, And Georgia By Freddie J. Jennings, Roci;o Galarza, And Benjamin R. Warner -- PART II: MEDIA COVERAGE AND EFFECTS OF TELEVISION, NEWSPAPERS, AND LATE-NIGHT COMEDY SHOWS IN 2014 -- 6. The 2014 Midterm Elections On Local Television: Frames, Sources And Valence By Daniela V. Dimitrova And Sisi Hu -- 7.Visual Framing Of 2014 U.S. Senate Campaign: Conflict Bias In News Coverage By Joan L. Conners -- 8. The Serious Business Of Late-Night Political Humor: Issue Salience In The 2014 Midterm Elections By Jody C Baumgartner And Jonathan S. Morris -- PART III: TECHNOLOGY IN THE POLITICAL PROCESS -- 9. The Influence Of Twitter Posts On Candidate Credibility: The 2014 Michigan Midterms By Terri L. Towner -- 10. Picturing The Senate Candidates: Image-Building In The Twitterverse By Nicole Smith Dahmen -- 11. Personalization And Gender: 2014 Gubernatorial Candidates On Social Media By Regina G. Lawrence, Shannon Mcgregor, Arielle Cardona, And Rachel Mourao -- PART IV: ADVERTISING IN THE 2014 POLITICAL PROCESS -- 12. Campaign Advertising In Florida's 2014 Gubernatorial Election: Candidate Images, Voter Enthusiasm, And Partisanship By David Lynn Painter And Tom Vizcarrondo -- 13. Midterm Voters: An Investigation Of Information Processing The Heuristic Systematic Processing Model And Of Political Advertisements By Lindsey A. Harvell And Gwen Nisbett -- 14. Blue Governors In Red States And Red Governors In Blue States By Hyun Jung Yun And Jae Hee Park.
Abstract "This book offers a comprehensive examination of contemporary US midterm elections through the lens of communications and media coverage. Using a wide variety of methods, this contributed volume covers the challenges unique to midterm elections. In the US, midterm elections do not receive the same amount of media attention and voter participation as presidential elections, yet their outcomes often have significant consequences. This edited collection closely examines 2014 midterm election trends in media, messaging, and mobilization. The 2014 midterm election yielded several important trends, headlines, and milestones: Democrats suffered significant and humbling defeats, historically low turnout propelled a sweeping Republican wave, billions of dollars were spent airing millions of ads, unprecedented amounts of 'dark money' linked to outside groups was used to buy television advertisements, working-class white voters continued their decades-long defection from the Democratic Party, and Republicans devoted substantial time and resources to catch up with Democrats in the use of digital and social media. Communication and Midterm Elections includes top scholars from leading research institutions using various research methodologies to generate new understandings--both theoretical and practical--for students, researchers, journalists, and practitioners"-- Provided by publisher.
Abstract "This book offers a comprehensive examination of US midterm elections from the lens of communications and media coverage. Using a wide variety of methods, this contributed volume covers the differences, similarities, and challenges unique to midterm elections"-- Provided by publisher.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2015020609
ISBN9781137494528 (hardback)

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