Tools

LEADER 02593nam a2200493 i 4500

001 ssj0001622561;

003 WaSeSS;

005 20260612090234.0;

006 m d ;

007 cr n ;

008 150724s2016 ncua sb 001 0 eng d;

010 a| 2015029217;

020 a| 9781469622774 (cloth : alk. paper);

020 z| 9781469622781 (ebook);

035 a| (WaSeSS)ssj0001622561;

040 a| DNLM/DLCc| DLCd| DLCd| WaSeSS;

042 a| pcc;

049 a| EREEa| NEHH;

050 00 a| RA416.5.U6b| T66 2016;

060 10 a| W 84 AA1;

082 00 a| 368.38/2009732| 23;

100 1 a| Tomes, Nancy,d| 1952-=| ^A14536;

245 10 a| Remaking the American patienth| [electronic resource] :b| how Madison Avenue and modern medicine turned patients into consumers /c| Nancy Tomes.;

260 a| Chapel Hill :b| University of North Carolina Press,c| [2016];

300 a| xviii, 538 p. :b| ill. ;c| 25 cm.;

490 0 a| Studies in social medicine;

504 a| Includes bibliographical references (p. 473-518) and index.;

505 0 a| Farewell to the free trade in doctoring -- The high cost of keeping alive -- The new corner store -- The guinea pigs' revolt -- The fourth necessity -- The MDs are off their pedestal -- A big pill to swallow -- The patient must prescribe for the doctor -- Get ready for a new breed of patients -- Shopping mall medicine -- Medicine-chest roulette.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 12 a| Delivery of Health Carex| historyz| United States.=| ^A933774;

650 22 a| Consumer Participationx| historyz| United States.?| UNAUTHORIZED;

650 22 a| History, 20th Centuryz| United States.=| ^A941311;

650 22 a| Marketing of Health Servicesx| historyz| United States.=| ^A935416;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from JSTOR University of North Carolina Press Publisher Collection (Backlist)u| https://go.openathens.net/redirector/ecu.edu?url=https%3A%2F%2Fwww.jstor.org%2Fstable%2F10.5149%2F9781469622781_tomes;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 6732857;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 6732857-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 6/13/2026x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 6732857-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 6/13/2026x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 6732857-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 6/13/2026x| EBOOKz| JERESOURCE;

Remaking the American patient how Madison Avenue and modern medicine turned patients into consumers / Nancy Tomes.

Author/creator	Tomes, Nancy, 1952-
Format	Electronic
Publication Info	Chapel Hill : University of North Carolina Press, [2016]
Description	xviii, 538 p. : ill. ; 25 cm.
Supplemental Content	Full text available from JSTOR University of North Carolina Press Publisher Collection (Backlist)
Subjects	Delivery of Health Care--history. --United States. Consumer Participation--history. --United States. History, 20th Century--United States. Marketing of Health Services--history. --United States.

Series	Studies in social medicine
Contents	Farewell to the free trade in doctoring -- The high cost of keeping alive -- The new corner store -- The guinea pigs' revolt -- The fourth necessity -- The MDs are off their pedestal -- A big pill to swallow -- The patient must prescribe for the doctor -- Get ready for a new breed of patients -- Shopping mall medicine -- Medicine-chest roulette.
Bibliography note	Includes bibliographical references (p. 473-518) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2015029217
ISBN	9781469622774 (cloth : alk. paper)

Availability

Library	Location	Call Number	Status	Item Actions
	Electronic Resources	Access Content Online	✔ Available

Remaking the American patient how Madison Avenue and modern medicine turned patients into consumers / Nancy Tomes.

Click here for more information about this title

Availability