Travel writing for tourism and city branding urban place-writing methodologies / Charlie Mansfield and Jasna Poto♯nik Topler.
| Author/creator | Mansfield, Charlie |
| Other author | Potocnik Topler, Jasna. |
| Format | Electronic |
| Publication Info | London ; New York : Routledge, Taylor & Francis Group, 2023. |
| Description | 1 online resource |
| Supplemental Content | Full text available from Taylor & Francis eBooks |
| Subjects |
| Contents | Introduction: Who is Commissioning, Producing and Reading Travel and Place Writing? -- Introducing Literary Travel Writing and Place Making -- Affect, Experience and the Literary Text -- Travel Writing in Place Branding -- Value, Axiology and Written Representation of Place -- Methodologies and Practice -- Case Studies in Cooperative Travel Writing -- Evaluating Writing for Quality and Value in Mentoring -- Conclusions, Research Futures and Management. |
| Abstract | "Travel Writing for Tourism and City Branding is an insightful, expert-led book which provides tourism students with a practice-based approach to producing researched literary travel writing on an urban destination, using the writing process as a research tool in itself. The book is scientifically supported with full academic references for researchers. This informative and practical volume will be of great interest to students of tourism marketing, destination marketing, place branding, travel writing, as well as current creators of commercial tourism marketing content"-- Provided by publisher. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Source of description | Description based on print version record and CIP data provided by publisher. |
| Issued in other form | Print version: Mansfield, Charlie. Travel writing for tourism and city branding London ; New York : Routledge, Taylor & Francis Group, 2023 9781032014722 |
| Genre/form | Electronic books. |
| LCCN | 2022032255 |
| ISBN | 9781003178781 (eBook) |
| ISBN | (Hardback) |
| ISBN | (Paperback) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |