South Korean popular culture in the global context beyond the fandom / edited by Sojin Lim.

Other author Lim, Sojin.
Format Electronic
Publication InfoLondon ; New York, NY : Routledge, Taylor & Francis Group, 2023.
Description1 online resource
Supplemental ContentFull text available from Taylor & Francis eBooks
Subjects

SeriesRoutledge Research on Korea ; 1
Abstract "This book explores the recent landscape of Korean popular culture, including celebrity diplomacy, political activism, and inter-Korean relations in the era of 'ontact', with a special focus on K-pop and K-drama. Utilising the interdisciplinary approach, along with theoretical accounts, it redefines popular culture and its true power - beyond soft power - including discussions of how the pandemic and the use of online platforms have coincidently or effectively influenced recent phenomena surrounding Korean popular culture. It reveals both the possibilities and pitfalls of Hallyu diplomacy and the UN's celebrity diplomacy more broadly, and highlights how, through the mobilisation of a large internet fanbase, the modern K-pop 'standom' can influence political discourse. The book also features an examination of the political significance of the K-drama through which it highlights the potential of popular media to impact inter-Korean relations and inform current international understanding and perception of the Korean conflict. Dealing with the wider scope of Korean popular culture this book will be a valuable resource to students and scholars of South Korea, international relations, public diplomacy, political activism, and cultural and media studies"-- Provided by publisher.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Source of descriptionDescription based on print version record and CIP data provided by publisher.
Issued in other formPrint version: South Korean popular culture in the global context London ; New York, NY : Routledge, Taylor & Francis Group, 2023 9781032233710
Genre/formElectronic books.
LCCN 2022005517
ISBN9781003276944 (ebook)
ISBN(hardback)
ISBN(paperback)