Social influence, power, and multimodal communication / Isabella Poggi, Francesca D'Errico.
| Author/creator | Poggi, Isabella, 1952- |
| Other author | D'Errico, Francesca. |
| Format | Electronic |
| Publication Info | Abingdon, Oxon ; New York, NY : Routledge, 2023. |
| Description | pages cm |
| Supplemental Content | Full text available from Taylor & Francis eBooks |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| Uniform title | Comunicazione multimodale e influenza sociale. English |
| Contents | Introduction -- A Socio-Cognitive Model of Mind, Social Interaction, Emotion, and Communication -- Social Influence and Persuasion -- Persuasive Discourse -- Persuasive Gesture, Persuasive Gaze -- Dominance and its Signals -- Charisma: The Gift of Influence -- Benito Mussolini. Charisma in Words and Multimodal Communication of an Italian Dictator. -- How to Increase One's Power by Decreasing the Other's. The Force of Discredit -- Subtle Ways to Discredit in Debates. Comments by Words, Face, and Body -- Attacking the Opponent's Image. Insult as a Weapon for Political Discredit -- A Laughter Will Bury You. Ridicule as a Discrediting Move -- Irony and Ridicule in a Judicial Debate -- Parody as a Political Weapon -- Cognitive, Affective, and Persuasive Effects of Political Parody -- Conclusion. |
| Abstract | "Social Influence, Power, and Multimodal Communication reveals how democratic leaders and dictators exploit multimodal communication to convince or seduce their audiences, using words, voice, gesture, face, gaze and posture to boast about their merits or insult and ridicule rivals. Poggi and D'Errico explore questions such as what is charisma, and how do we perceive it in a leader? And how do politicians display their dominance over opponents, or discredit them in TV debates and social media? Starting from a socio-cognitive model of social interaction, observational studies reveal the rhetoric of words, hands, and faces, explaining how to see beyond their literal meanings, while experimental studies test their uses and persuasive effects. The authors affirm that multimodality helps others to influence us through displays of dominance, and by undermining our power through comments, insults, irony, ridicule, and parody. The devices of social influence and its multimodal management are illuminated, giving readers insight into how people influence others' lives by using body language and verbal communication, either explicitly or in subtle but inexorable ways"-- Provided by publisher. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2022027307 |
| ISBN | 9780367465261 (hardback) |
| ISBN | 9780367465278 (paperback) |
| ISBN | (ebook) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | ✔ Available |