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010 a| 2017047509;

020 a| 9781138638815q| (hbk);

020 a| 9781138638822q| (pbk);

020 z| 9781315637570q| (ebk);

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050 00 a| P96.S78b| M34 2018;

082 00 a| 302.232| 23;

100 1 a| McErlean, Kelly.?| UNAUTHORIZED;

245 10 a| Interactive narratives and transmedia storytellingh| [electronic resource] :b| creating immersive stories across new media platforms /c| Kelly McErlean.;

260 a| New York ;a| London :b| Routledge, Taylor & Francis Group,c| 2018.;

300 a| vii, 202 pages :b| illustrations ;c| 24 cm;

504 a| Includes bibliographical references (pages 185-192) and index.;

505 0 a| Introduction -- Traditional narrative texts -- Subjective interpretation -- Sound design -- Visual montage -- Codifying story elements -- Interactive narratives -- The business of transmedia storytelling -- Conclusion;

506 a| Available only to authorized users.;

520 a| "Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, VR and AR, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more. Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multi-platform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world. An accompanying eResource includes links to other interactive narrative and transmedia resources and videos"--c| Provided by publisher.;

538 a| Mode of access: World Wide Web;

650 0 a| Storytelling in mass media.=| ^A1288743;

650 0 a| Digital storytelling.=| ^A1004589;

650 0 a| Interactive multimedia.=| ^A309138;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Taylor & Francis eBooksu| https://go.openathens.net/redirector/ecu.edu?url=https%3A%2F%2Fwww.taylorfrancis.com%2Fbooks%2F9781315637570;

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Interactive narratives and transmedia storytelling creating immersive stories across new media platforms / Kelly McErlean.

Author/creator	McErlean, Kelly
Format	Electronic
Publication Info	New York ; London : Routledge, Taylor & Francis Group, 2018.
Description	vii, 202 pages : illustrations ; 24 cm
Supplemental Content	Full text available from Taylor & Francis eBooks
Subjects	Storytelling in mass media. Digital storytelling. Interactive multimedia.

Contents	Introduction -- Traditional narrative texts -- Subjective interpretation -- Sound design -- Visual montage -- Codifying story elements -- Interactive narratives -- The business of transmedia storytelling -- Conclusion
Abstract	"Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, VR and AR, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more. Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multi-platform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world. An accompanying eResource includes links to other interactive narrative and transmedia resources and videos"-- Provided by publisher.
Bibliography note	Includes bibliographical references (pages 185-192) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2017047509
ISBN	9781138638815 (hbk)
ISBN	9781138638822 (pbk)
ISBN	(ebk)

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Interactive narratives and transmedia storytelling creating immersive stories across new media platforms / Kelly McErlean.

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