Kleppner's advertising procedure / J. Thomas Russell, W. Ronald Lane.

Author/creator Russell, Thomas, 1941-
Other author Lane, W. Ronald, 1940-
Other author Kleppner, Otto, 1899-1982.
Format Book
Edition14th ed.
Publication InfoUpper Saddle River, N.J. : Prentice Hall, ©1999.
Descriptionxviii, 716 pages : color illustrations ; 29 cm
Subjects

Portion of title Advertising procedure
Bibliography noteIncludes bibliographical references and index.
LCCN 98017851
ISBN0139085750

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5823 .K45 1999 ✔ Available Place Hold