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LEADER 01415cam a22003974a 4500

001 ocm40675146;

003 OCoLC;

005 20141212132206.0;

008 990119s1999 ctua b 001 0 eng ;

010 a| 99013622;

020 a| 1567201849 (alk. paper);

035 a| (Sirsi) o40675146;

035 a| (OCoLC)40675146;

040 a| DLCc| DLCd| C#Pd| UtOrBLW;

042 a| pcc;

049 a| EREE;

050 00 a| HF5415.123b| .O55 1999;

082 00 a| 658.4/022| 21;

100 1 a| Oller, John W.=| ^A101323;

245 10 a| Images that work :b| creating successful messages in marketing and high stakes communication /c| John W. Oller, Jr., J. Roland Giardetti.;

260 a| Westport, Conn. :b| Quorum,c| 1999.;

300 a| x, 237 pages :b| illustrations ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. [215]-230) and index.;

650 0 a| Communication in marketing.=| ^A75600;

650 0 a| Marketing.=| ^A16179;

650 0 a| Advertising.=| ^A4605;

650 0 a| Semiotics.=| ^A7664;

700 1 a| Giardetti, J. Roland.=| ^A416955;

910 a| PromptCat;

980 a| 1999-07-28b| 59.95d| 3.02e| 50.36f| 982163;

596 a| 1;

998 a| 655350;

999 a| HF5415.123 .O55 1999w| LCc| 1i| 30372010377403d| 5/6/2009e| 2/12/2001f| 3/27/2009g| 1l| JGESm| JOYNERn| 1p| $50.36r| Ys| Yt| JGESBKu| 10/15/1999x| BOOKz| JSTACKSo| .STAFF. 0;

Images that work : creating successful messages in marketing and high stakes communication / John W. Oller, Jr., J. Roland Giardetti.

Author/creator	Oller, John W.
Other author	Giardetti, J. Roland.
Format	Book
Publication Info	Westport, Conn. : Quorum, 1999.
Description	x, 237 pages : illustrations ; 25 cm
Subjects	Communication in marketing. Marketing. Advertising. Semiotics.

Bibliography note	Includes bibliographical references (p. [215]-230) and index.
LCCN	99013622
ISBN	1567201849 (alk. paper)

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.123 .O55 1999	✔ Available	Place Hold

Images that work : creating successful messages in marketing and high stakes communication / John W. Oller, Jr., J. Roland Giardetti.

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