Invisible rulers : the people who turn lies into reality / Renée DiResta.
| Author/creator | DiResta, Renee author. |
| Format | Book |
| Edition | First edition. |
| Publication | New York : PublicAffairs, 2024. |
| Copyright Date | ©2024 |
| Description | ix, 436 pages ; 25 cm |
| Subjects |
| Portion of title | People who turn lies into reality |
| Contents | Introduction: power, influence, lies, and truth -- Part I -- 1. The mill and the machine -- 2. If you make it trend, you make it true: influencers, algorithms, and crowds -- 3. Gurus, besties, and propagandists: how influencers shape culture, politics, and society -- The crowd: contagion, consensus, and the power of the collective -- Part II -- 5. Propagating the big lie -- 6. Agents of influence -- 7. Viruses, vaccines, and virality -- 8. The fantasy industrial complex -- 9. The path forward. |
| Abstract | "By revealing the machinery and dynamics of the interplay between influencers, algorithms, and online crowds, DiResta illustrates the way propagandists deliberately undermine belief in the fundamental legitimacy of institutions that make society work. These invisible rulers create bespoke realities to revolutionize politics, culture, and society. Their work is driven by a simple maxim: if you make it trend, you make it true. DiResta predicts the consequences and offers ways for leaders to adapt and fight back"-- Provided by publisher. |
| General note | "If you make it trend, you make it true"--Page 1 of dust jacket. |
| Bibliography note | Includes bibliographical references (pages 365-423) and index. |
| LCCN | 2024934465 |
| ISBN | 1541703375 (hardcover) |
| ISBN | 9781541703377 (hardcover) |
| ISBN | (ebook) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HM1231 .D567 2024 | ✔ Available | Place Hold |