TikTok Broadway : musical theatre fandom in the digital age / Trevor Boffone.

Author/creator Boffone, Trevor author.
Format Book
PublicationNew York, NY : Oxford University Press, [2024]
Descriptionxviii, 210 pages : illustrations ; 25 cm
Subjects

Contents Marketing musicals the TikTok way: the unexpected case of Beetlejuice -- All the way from TikTok?! damn!: Amber Ardolino's digital stage door -- Stealth musicals: The TikTok Broadway Archive from Heather to Six -- TikTok self-tapes: the Muny Legally Blond Dance Call -- DIY Diva Drag: Wicked's Elphalba on the TikTok stage -- Mama Mia! here we cosplay again -- Anyone can cook, anyone can create: Ratatouille: the TikTok musical -- We don't talk about TikTok: the cultural power of Ecanto -- Conclusion.
Abstract "The book's introduction begins with an overview of how musical theatre performers and fans began making TikTok videos of them performing the iconic opening choreography to "I Hope I Get It" from A Chorus Line in spring 2020. As theatres across the world remained dark because of the COVID-19 pandemic, musical theatre lovers took to TikTok as a site to perform their love of musicals, stay connected and build community. The story of the A Chorus Line TikTok phenomenon serves as an entry-point into a conversation about how musical theatre is thriving on TikTok. As TikTok has grown in international importance, so too has the myriad ways that TikTok intersects with musical theatre fan communities. The introduction continues with an overview of the TikTok platform as well as the relationship between social media and musical theatre"-- Provided by publisher.
Bibliography noteIncludes bibliographical references and index.
Issued in other formOnline version: Boffone, Trevor. TikTok Broadway New York : Oxford University Press, 2024 9780197743683
LCCN 2023057139
ISBN9780197743676 hardcover
ISBN0197743676 hardcover
ISBNelectronic book
ISBNelectronic book

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