Researching UX: Analytics

Author/creator Hay, Luke Author
Format Electronic
Publication InfoCollingwood : SitePoint Pty, Limited Sebastopol : O'Reilly Media, Incorporated [Distributor]
Description178 p. ill 23.400 x 018.100 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Summary Annotation Good UX is based on evidence; qualitative evidence, such as user testing and field research, can only get you so far. What you need is quantitative evidence: analytics. This book will show you, step-by-step, how you can use website and app analytics data to inform design choices and definitively improve uset experience.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
ISBN9780994347077
ISBN0994347073 (Trade Paper) Active Record
Standard identifier# 9780994347077
Stock number00716781

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available