Personalities and products : a historical perspective on advertising in America / Edd Applegate.

Author/creator Applegate, Edd
Format Book
Publication InfoWestport, Conn. : Greenwood Press, 1998.
Descriptionxii, 178 pages ; 22 cm.
Subjects

SeriesContributions to the study of mass media and communications ; no. 53
Contributions to the study of mass media and communications ; no. 53. ^A664174
Local noteLittle-305062--305131010599.
Bibliography noteIncludes bibliographical references (p. [157]-169) and index.
LCCN 97026893
ISBN0313303649 (alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5813.U6 A73 1998 ✔ Available Place Hold