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001 ocm37553693;

003 OCoLC;

005 20141212125644.0;

008 970821s1997 gw a b 000 0 eng ;

010 a| 97036993;

020 a| 3790810452 (pbk.);

035 a| (Sirsi) o37553693;

035 a| (OCoLC)37553693;

049 a| EREE;

050 00 a| HF5415.32b| .Z94 1997;

082 00 a| 658.8/3432| 21;

100 1 a| Zwerina, Klaus,d| 1967-=| ^A396397;

245 10 a| Discrete choice experiments in marketing :b| use of priors in efficient choice designs and their application to individual preference measurement /c| Klaus Zwerina.;

263 a| 9710;

300 a| xi, 173 pages :b| illustrations ;c| 24 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Contributions to management science;

500 a| "With 8 figures and 12 tables.";

504 a| Includes bibliographical references (p. [163]-173).;

650 0 a| Consumers' preferences.=| ^A83736;

830 0 a| Contributions to management science.=| ^A682605;

596 a| 1;

998 a| 632452;

999 a| HF5415.32 .Z94 1997w| LCc| 1i| 30372009775591d| 5/6/2009f| 3/27/2009g| 1l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 6/23/1998x| BOOKz| JSTACKSo| .STAFF. 0;

Discrete choice experiments in marketing : use of priors in efficient choice designs and their application to individual preference measurement / Klaus Zwerina.

Author/creator	Zwerina, Klaus, 1967-
Format	Book
Publication Info	Heidelberg ; New York : Physica-Verlag, ©1997.
Description	xi, 173 pages : illustrations ; 24 cm.
Subjects	Consumers' preferences.

Series	Contributions to management science Contributions to management science. ^A682605
General note	"With 8 figures and 12 tables."
Bibliography note	Includes bibliographical references (p. [163]-173).
LCCN	97036993
ISBN	3790810452 (pbk.)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.32 .Z94 1997	✔ Available	Place Hold

Discrete choice experiments in marketing : use of priors in efficient choice designs and their application to individual preference measurement / Klaus Zwerina.

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