Tools

LEADER 01183cam a2200337 a 4500

001 ocm35292920;

003 OCoLC;

005 20141212124936.0;

008 960813s1997 nyua b 001 0 eng ;

010 a| 96041430;

020 a| 0789001845 (alk. paper);

020 a| 078900139X (alk. paper);

035 a| (Sirsi) o35292920;

035 a| (OCoLC)35292920;

049 a| EREE;

050 00 a| TX911.3.M3b| C34 1997;

082 00 a| 647.94/068/82| 20;

100 1 a| Cahill, Dennis J.=| ^A392032;

245 10 a| How consumers pick a hotel :b| strategic segmentation and target marketing /c| Dennis J. Cahill.;

300 a| x, 164 pages :b| illustrations ;c| 22 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. 145-162) and index.;

650 0 a| Hotelsx| Marketing.=| ^A356925;

650 0 a| Market segmentation.=| ^A34370;

596 a| 1;

998 a| 625708;

999 a| TX911.3.M3 C34 1997w| LCc| 1i| 30372009694354d| 4/11/2023e| 3/20/2023l| JGESm| JOYNERn| 2r| Ys| Yt| JGESBKu| 2/19/1998x| BOOKz| JSTACKSo| .STAFF. 0;

How consumers pick a hotel : strategic segmentation and target marketing / Dennis J. Cahill.

Author/creator	Cahill, Dennis J.
Format	Book
Publication Info	New York : Haworth Press, ©1997.
Description	x, 164 pages : illustrations ; 22 cm
Subjects	Hotels--Marketing. Market segmentation.

Bibliography note	Includes bibliographical references (p. 145-162) and index.
LCCN	96041430
ISBN	0789001845 (alk. paper)
ISBN	078900139X (alk. paper)

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	TX911.3.M3 C34 1997	✔ Available	Place Hold

How consumers pick a hotel : strategic segmentation and target marketing / Dennis J. Cahill.

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