Principles of microeconomics / Dirk Mateer, University of Arizona ; Lee Coppock, University of Virginia.

Author/creator Mateer, G. Dirk author.
Other author Coppock, Lee, author.
Format Book
EditionThird edition.
PublicationNew York, NY : W. W. Norton & Company, [2021]
Copyright Date©2021
Descriptionxl, 625, A-34 pages : color illustrations ; 26 cm
Subjects

Contents Preface -- Acknowledgments -- About the authors -- Part I. Introduction -- Chapter 1. Five foundations of economics -- Chapter 2. Model building and gains from trade -- Appendix 2A. Graphs in economics -- Part II. The Role of Markets -- Chapter 3. The market at work : Supply and demand -- Appendix 3A. Changes in both demand and supply -- Chapter 4. Elasticity -- Chapter 5. Market outcomes and tax incidence -- Chapter 6. Price controls -- Chapter 7. Market inefficiencies : Externalities and public goods -- Part III. The Theory of the Firm -- Chapter 8. Business costs and production -- Chapter 9. Firms in a competitive market -- Chapter 10. Understanding monopoly -- Chapter 11. Price discrimination -- Chapter 12. Monopolistic competition and advertising -- Chapter 13. Oligopoly and strategic behavior -- Part IV. Labor Markets and Earnings -- Chapter 14. The demand and supply of resources -- Chapter 15. Income, inequality and poverty -- Part V. Special Topics in Microeconomics -- Chapter 16. Consumer choice -- Appendix 16A. Indifference curve analysis -- Chapter 17. Behavioral economics and risk taking -- Chapter 18. Health insurance and health care -- Chapter 19. International trade.
Abstract "Widely praised by adopters as the most relatable textbook available, Mateer and Coppock's Third Edition of Principles of Microeconomics develops students' problem-solving skills with step-by step explanations and familiar applications and examples. Student-centered instructor support - carefully developed to reinforce learning - puts award-winning engagement techniques at your fingertips from the authors' over 50 years of teaching. When combined with robust online learning tools offering adaptive study and problem-solving practice, Principles of Economics makes economics memorable for an exam and a lifetime."--taken from publisher website.
General noteGlossary = pages A-1 through page A-7. Credits = page A-9 through page A-13. Index = page A-15 through page A-34.
Bibliography noteIncludes bibliographical references and index.
Genre/formTextbooks.
Genre/formTextbooks.
ISBN9780393422474
ISBN039342247X

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HB172 .M375 2021 ✔ Available Place Hold