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LEADER 01191cam a2200337 a 4500

001 ocm35235079;

003 OCoLC;

005 20141212123832.0;

008 960807s1997 nyua b 001 0 eng ;

010 a| 96033508;

020 a| 0684825805;

035 a| (Sirsi) o35235079;

035 a| (OCoLC)35235079;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415.153b| .M49 1997;

082 00 a| 658.5/752| 20;

100 1 a| Meyer, Marc H.=| ^A386486;

245 14 a| The power of product platforms :b| building value and cost leadership /c| Marc H. Meyer, Alvin P. Lehnerd.;

300 a| xiv, 267 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. 253-260) and index.;

650 0 a| New productsx| Management.=| ^A86097;

650 0 a| Product management.=| ^A17217;

700 1 a| Lehnerd, Alvin P.=| ^A386487;

596 a| 1;

998 a| 615429;

999 a| HF5415.153 .M49 1997w| LCc| 1i| 30372009966158d| 5/6/2009e| 12/2/1997f| 3/27/2009g| 1l| JGESm| JOYNERn| 1r| Ys| Yt| JGESBKu| 6/19/1997x| BOOKz| JSTACKSo| .STAFF. 0;

The power of product platforms : building value and cost leadership / Marc H. Meyer, Alvin P. Lehnerd.

Author/creator	Meyer, Marc H.
Other author	Lehnerd, Alvin P.
Format	Book
Publication Info	New York : Free Press, ©1997.
Description	xiv, 267 pages : illustrations ; 24 cm
Subjects	New products--Management. Product management.

Bibliography note	Includes bibliographical references (p. 253-260) and index.
LCCN	96033508
ISBN	0684825805

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.153 .M49 1997	✔ Available	Place Hold

The power of product platforms : building value and cost leadership / Marc H. Meyer, Alvin P. Lehnerd.

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