How to Ask Survey Questions
| Author/creator | Fink, Arlene Author |
| Format | Electronic |
| Edition | 2nd ed.,Revised |
| Publication Info | Thousand Oaks : SAGE Publications, Incorporated |
| Description | 160 p. ill 09.000 x 06.000 in. |
| Supplemental Content | Full text available from SAGE Research Methods Core |
| Subjects |
| Series | The Survey Kit Ser. Vol. 2 |
| Summary | Annotation '''''I am truly amazed at how complete this booklet is. What a wealth of material to help in developing questions!'''--Bonnie Rader, California State University, Long Beach''Aimed at helping readers prepare and use reliable and valid survey questions, How to Ask Survey Questions, 2nd shows readers how to do the following: ''<b>·</b> Ask valid and reliable questions for the context''<b>·</b> Determine whether to use open or closed questions''<b>·</b> Choose the right type of measurement (categorical, nominal or ordinal) for responses to survey questions''<b>·</b> Ask questions that get at attitude, behavior, and knowledge''<b>·</b> Develop factorial, conjoint and Internet survey questions''New to this edition is coverage of focus group questions, the characteristics and uses of factorial questions and conjoint analysis questions, and the principles underlying Internet survey questions. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2002012405 |
| ISBN | 9780761925798 |
| ISBN | 0761925791 (Trade Paper) Active Record |
| Standard identifier# | 9780761925798 |
| Stock number | B25791P 00023123 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |