Cases in consumer behavior / [by] Roger D. Blackwell, James F. Engel [and] David T. Kollat.
| Author/creator | Blackwell, Roger D. |
| Other author | Engel, James F. |
| Other author | Kollat, David T. |
| Format | Book |
| Publication Info | New York : Holt, Rinehart and Winston, [1969] |
| Description | xiii, 431 pages : illustrations ; 24 cm. |
| Subjects |
| Series | Holt, Rinehart and Winston marketing series |
| General note | A casebook designed to supplement Consumer behavior, by J. F. Engel, D. T. Kollat, and R. D. Blackwell. |
| LCCN | 69017652 |
| ISBN | 0030745004 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.2 .B53 | ✔ Available | Place Hold |