/LC.GIF&client=easterncarolinaedu)
Gift giving : a research anthology / edited by Cele Otnes and Richard F. Beltramini.
| Other author | Otnes, Cele. |
| Other author | Beltramini, Richard Francis. |
| Format | Book |
| Publication Info | Bowling Green, OH : Bowling Green State University Popular Press, ©1996. |
| Description | ix, 238 pages : illustrations ; 24 cm |
| Subjects |
| Contents | Gift giving and gift giving: an overview / Cele Otnes, Richard F. Betramini -- An Examination of gift-giving behaviors and personal values in four countries / Sharon E. Beatty [et al.] -- Values influencing Christmas gift giving: an interpretive study / Tina M. Lowrey, Cele Otnes, Kevin Robbins -- The Perfect gift / Russell W. Belk -- Gifts in contemporary North America / David Cheal -- Self-gifts / David Glen Mick -- Intergenerational gift giving in subcultural wedding celebrations: the ritual audience as cash cow / Mary Ann McGrath, Basil Englis -- The Role of ethnic identity in gift giving / Margaret Rucker, Anthony Freitas, April Kangas -- Business believes in gift giving / Richard F. Beltramini -- Gift giving and charitable donating: how (dis)similar are they? / Eileen Fischer, Brenda Gainer, Stephen J. Arnold -- It's the feeling that counts: toward an understanding of emotion and its influence on gift-exchange processes / Julie A. Ruth -- Reflections on giftware and giftcare: whither consumer research? / John F. Sherry, Jr. |
| Bibliography note | Includes bibliographical references. |
| LCCN | 96015304 |
| ISBN | 0879727055 (cloth) |
| ISBN | 0879727063 (pbk.) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | GT3050 .G53 1996 | ✔ Available | Place Hold |