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001 ocm00922714;

005 20141212122401.0;

008 740517t19741975maua bs 001 0 eng ;

010 a| 74009635;

020 a| 0884102653;

035 a| (Sirsi) o00922714;

035 a| (OCoLC)922714;

043 a| e-gw---a| n-us---;

049 a| ERE*;

050 00 a| HC110.C6b| T47 1975;

082 0 a| 658.8/34;

100 1 a| Thorelli, Hans B.q| (Hans Birger),d| 1921-2009=| ^A59563;

245 14 a| The information seekers ;b| an international study of consumer information and advertising image /c| [by] Hans B. Thorelli, Helmut Becker [and] Jack Engledow.;

300 a| xxx, 373 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| "Published in cooperation with Consumer Research Institute.";

504 a| Bibliography: p. 365-367.;

650 0 a| Consumersz| United States.=| ^A2236;

650 0 a| Consumersz| Germany (West)=| ^A59564;

650 0 a| Consumer educationz| United States.=| ^A5047;

650 0 a| Consumer educationz| Germany (West)=| ^A3489;

650 0 a| Advertising.=| ^A4605;

700 1 a| Becker, Helmut,d| 1937-=| ^A548905;

700 1 a| Engledow, Jack.?| UNAUTHORIZED;

919 a| BOOK;

596 a| 1;

998 a| 60214;

999 a| HC110.C6 T47 1975w| LCc| 1i| 310372000662949d| 5/6/2009e| 2/14/2006f| 7/23/2008g| 1l| JGESm| JOYNERn| 1r| Ys| Yt| JGESBKu| 3/3/1986x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

The information seekers ; an international study of consumer information and advertising image / [by] Hans B. Thorelli, Helmut Becker [and] Jack Engledow.

Author/creator	Thorelli, Hans B.
Other author	Becker, Helmut, 1937-
Other author	Engledow, Jack.
Format	Book
Publication Info	Cambridge, Mass. : Ballinger Pub. Co., [1974, ©1975]
Description	xxx, 373 pages : illustrations ; 24 cm
Subjects	Consumers--United States. Consumers--Germany (West). Consumer education--United States. Consumer education--Germany (West). Advertising.

General note	"Published in cooperation with Consumer Research Institute."
Bibliography note	Bibliography: p. 365-367.
LCCN	74009635
ISBN	0884102653

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HC110.C6 T47 1975	✔ Available	Place Hold

The information seekers ; an international study of consumer information and advertising image / [by] Hans B. Thorelli, Helmut Becker [and] Jack Engledow.

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