Experiment-research methodology in marketing : types and applications / Gordon L. Patzer.
| Author/creator | Patzer, Gordon L. |
| Format | Book |
| Publication Info | Westport, Conn. : Quorum, ©1996. |
| Description | ix, 216 pages : illustrations ; 25 cm |
| Subjects |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 95024914 |
| ISBN | 0899309607 (alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.2 .P379 1996 | ✔ Available | Place Hold |