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LEADER 01379cam a2200361 a 4500

005 20141212121642.0;

008 920609s1994 nyua b 001 0 eng ;

010 a| 92022807;

020 a| 156024366X (acid-free paper);

020 a| 1560243678 (pbk. : acid-free paper);

035 a| (Sirsi) o26096364;

035 a| (OCoLC)26096364;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5822b| .G7 1994;

082 00 a| 659.12| 20;

100 1 a| Granat, Jay P.=| ^A372657;

245 10 a| Persuasive advertising for entrepreneurs and small business owners :b| how to create more effective sales messages /c| Jay P. Granat.;

300 a| 194 pages :b| illustrations ;c| 23 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Haworth marketing resources;

504 a| Includes bibliographical references (p. 189-190) and index.;

650 0 a| Advertisingx| Psychological aspects.=| ^A52963;

650 0 a| Persuasion (Psychology)=| ^A27909;

650 0 a| Small business.=| ^A31682;

650 0 a| Marketing.=| ^A16179;

830 0 a| Haworth marketing resources.=| ^A327703;

596 a| 1;

998 a| 595333;

999 a| HF5822 .G7 1994w| LCc| 1i| 30372009432649d| 12/8/2009e| 12/5/2009f| 1/30/2009g| 1l| JGESm| JOYNERn| 8r| Ys| Yt| JGESBKu| 5/31/1996x| BOOKz| JSTACKSo| .STAFF. 0;

Persuasive advertising for entrepreneurs and small business owners : how to create more effective sales messages / Jay P. Granat.

Author/creator	Granat, Jay P.
Format	Book
Publication Info	New York : Haworth Press, ©1994.
Description	194 pages : illustrations ; 23 cm.
Subjects	Advertising--Psychological aspects. Persuasion (Psychology) Small business. Marketing.

Series	Haworth marketing resources Haworth marketing resources. ^A327703
Bibliography note	Includes bibliographical references (p. 189-190) and index.
LCCN	92022807
ISBN	156024366X (acid-free paper)
ISBN	1560243678 (pbk. : acid-free paper)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5822 .G7 1994	✔ Available	Place Hold

Persuasive advertising for entrepreneurs and small business owners : how to create more effective sales messages / Jay P. Granat.

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