Influencing health a comprehensive guide to working with online influencers / Amelia Burke-Garcia.

Author/creator Burke-Garcia, Amelia
Format Electronic
Publication InfoBoca Raton : Routledge/Taylor & Francis Group, 2020.
Description1 online resource.
Supplemental ContentFull text available from Taylor & Francis eBooks
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

Contents Influencers: old and new -- Understanding the relationship between influencers & their followers -- The business of relationships -- Influencers & health -- Perceptions of risk -- It is just the great unknown -- The importance of the message -- The importance of great, not good, creative.
General note"A Routledge title, part of the Taylor & Francis imprint, a member of the Taylor & Francis Group, the academic division of T&F Informa plc."
Bibliography noteIncludes bibliographical references.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Source of descriptionDescription based on print version record and CIP data provided by publisher.
Issued in other formPrint version : Burke-Garcia, Amelia, author. Influencing health Boca Raton : Routledge/Taylor & Francis Group, 2020 9780367249922
Genre/formElectronic books.
LCCN 2019018030
ISBN9780429291173 (e-Book)

Availability

Library Location Call Number Status Item Actions
Electronic Resources ✔ Available