Health communication from theory to practice / Renata Schiavo.

Author/creator Schiavo, Renata
Format Electronic
EditionSecond edition.
Publication InfoSan Francisco : Jossey-Bass, [2014]
Description1 online resource.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

SeriesJossey-bass public health ; 217
Abstract "Now in its second edition, Health Communication: From Theory to Practice provides a comprehensive introduction to theory, intervention design, current issues, and special topics in health communication. The book also represents a hands-on guide to program development, implementation, and evaluation. This second edition further emphasizes the importance of a people-centered and participatory approach to health communication interventions, which takes into account key social determinants of health as well as the interconnection of various health and social fields. While maintaining a strong focus on the importance of behavioral, social, and organizational results as key outcomes of health communication interventions, this second edition also includes new or updated information, theoretical models, resources, and case studies on health equity, urban health, new media, emergency and risk communication, strategic partnerships in health communication, policy communication and public advocacy, cultural competence, health literacy, and the evaluation of health communication interventions"-- Provided by publisher.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Source of descriptionDescription based on print version record and CIP data provided by publisher.
Issued in other formPrint version: Schiavo, Renata, author. Health communication Second edition. San Francisco : Jossey-Bass, [2014] 9781118122198
Genre/formElectronic books.
LCCN 2013027614
ISBN9781118416396 (epub)
ISBN9781118419120 (pdf)

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available