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LEADER 01137cam a22003498a 4500

001 ocm33008535;

003 OCoLC;

005 20141212120935.0;

008 950804s1996 nyua b 001 0 eng ;

010 a| 95037007;

020 a| 007052033X;

035 a| (Sirsi) o33008535;

035 a| (OCoLC)33008535;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415b| .R3255 1996;

082 00 a| 658.82| 20;

100 1 a| Rapp, Stan.=| ^A206192;

245 14 a| The new maximarketing /c| Stan Rapp, Thomas L. Collins.;

300 a| xx, 330 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references and index.;

650 0 a| Marketing.=| ^A16179;

650 0 a| Advertising.=| ^A4605;

650 0 a| Sales promotion.=| ^A31523;

700 1 a| Collins, Thomas L.=| ^A206193;

596 a| 1;

998 a| 588648;

999 a| HE8084 .S74 1996w| LCc| 1i| 30372009313203d| 5/6/2009e| 11/21/1996f| 3/27/2009g| 1l| JGESm| JOYNERn| 1r| Ys| Yt| JGESBKu| 2/15/1996x| BOOKz| JSTACKSo| .STAFF. 0;

The new maximarketing / Stan Rapp, Thomas L. Collins.

Author/creator	Rapp, Stan
Other author	Collins, Thomas L.
Format	Book
Publication Info	New York : McGraw-Hill, ©1996.
Description	xx, 330 pages : illustrations ; 24 cm
Subjects	Marketing. Advertising. Sales promotion.

Bibliography note	Includes bibliographical references and index.
LCCN	95037007
ISBN	007052033X

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HE8084 .S74 1996	✔ Available	Place Hold

The new maximarketing / Stan Rapp, Thomas L. Collins.

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