New product strategy pure and simple : how winning companies outpace their competitors / Michel Robert.
| Author/creator | Robert, Michel, 1941- |
| Format | Book |
| Publication Info | New York : McGraw-Hill, ©1995. |
| Description | xvi, 174 pages : illustrations ; 24 cm |
| Subjects |
| General note | Includes index. |
| LCCN | 95011855 |
| ISBN | 0070531323 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.153 .R63 1995 | ✔ Available | Place Hold |