Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan / Markus Wohlfeil.
| Author/creator | Wohlfeil, Markus, 1969- author. |
| Format | Electronic |
| Publication | Abingdon, Oxon ; New York, NY : Routledge, 2018. |
| Copyright Date | ©2018 |
| Description | 1 online resource. |
| Supplemental Content | ProQuest Ebook Central |
| Subjects |
| Portion of title | Celerity fans and their consumer behavior |
| Series | Routledge interpretive marketing research ; 25 Routledge interpretive marketing research series ; 25. ^A417768 |
| Contents | Chapter 1 In Our Nature -- The phenomenon of celebrity fandom / Markus Wohlfeil -- chapter 1 The Dangerous Lives of Fans -- Stereotypes and stigmas / Markus Wohlfeil -- chapter 3 The Book of Stars -- Consuming human brands / Markus Wohlfeil -- chapter 4 Confessions of a Jena Malone Fan / Markus Wohlfeil -- chapter 5 Catching Fire -- The polysemic allure of celebrities / Markus Wohlfeil -- chapter 6 Lovesong -- Living everyday celebrity fandom / Markus Wohlfeil -- chapter 7 Sucker Punch(ed) or Saved? -- Celebrity fan takeaways / Markus Wohlfeil. |
| Abstract | "Ever since the dawn of the Hollywood star system in the early 1920s, consumers have been fascinated by film stars and other celebrities and their seemingly glamorous private lives. The public demand for celebrities has become so pervasive that it is arguably an essential element of our everyday culture and market economy, and the focus of increasing study. This book explores the widespread phenomenon of celebrity fandom and provides a deeper understanding of why individual consumers develop an emotional attachment to their favourite celebrity and what this parasocial fan relationship means in their life. Based on an in-depth insider study of a consumer's fan relationship with a film actress, the book provides unique insights into the celebrity/fan relationship, revealing the meaning it has for the consumer in everyday life, and how it evolves and expresses itself over time. While this book is primarily located within the field of consumer research, fandom and celebrity are of interest to a variety of academic disciplines. It will appeal to an interdisciplinary audience from marketing and consumer research, film studies, media studies, cultural studies, and sociology."--Provided by publisher. |
| Bibliography note | Includes bibliographical references and index. |
| Source of description | Online resource; title from digital title page (viewed on March 06, 2018). |
| Issued in other form | Print version: Wohlfeil, Markus, 1969- Celebrity fans and their consumer behaviour. Abingdon, Oxon ; New York, NY : Routledge, 2018 9780815387275 |
| Genre/form | Electronic books. |
| LCCN | 2017054616 |
| ISBN | 9781351173483 (electronic book) |
| ISBN | 1351173480 (electronic book) |
| ISBN | 9781351173469 (electronic book) |
| ISBN | 1351173464 (electronic book) |
| ISBN | (hardcover) |
| ISBN | 9781351173476 |
| ISBN | 1351173472 |
| ISBN | 9781351173452 |
| ISBN | 1351173456 |
| ISBN | 081538727X |
| ISBN | 9780815387275 |
| Stock number | 9781351173469 Ingram Content Group |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |