Library public relations, promotions, and communications : a how-to-do-it manual / Lisa A. Wolfe.
| Author/creator | Wolfe, Lisa A. |
| Format | Book |
| Publication Info | New York : Neal-Schuman Publishers, ©1997. |
| Description | xiv, 208 pages : illustrations ; 28 cm. |
| Subjects |
| Series | How-to-do-it manuals for librarians ; no. 75 How-to-do-it manuals for libraries ; no. 75. ^A242229 |
| Contents | Preface -- Thinking about public relations and communications for your library -- Developing your library's public relations / communications plan -- Defining your library's message and audience -- Developing a corporate identity for your library -- Creating effective print communications -- Media coverage -- Telling your story through volunteers -- Community involvement as a public relations tool -- Creating an environment that supports your message -- Using technology to tell your library's story -- Programs and special events as communications tools -- Creating a professional network -- Public relations challenges in different types of libraries -- Evaluating your efforts. |
| Bibliography note | Includes bibliographical references (pages 203-204) and index. |
| Issued in other form | Online version: Wolfe, Lisa A. Library public relations, promotions, and communications. New York : Neal-Schuman Publishers, ©1997 |
| LCCN | 97001423 |
| ISBN | 155570266X |
| ISBN | 9781555702663 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | Z716.3 .W58 1997 | ✔ Available | Place Hold |