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010 a| 2001040327;

020 a| 0658014293 (alk. paper);

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100 1 a| Marconi, Joe.=| ^A408854;

245 10 a| Reputation marketing : building and sustaining your organization's greatest asseth| [electronic resource] /c| Joe Marconi.;

260 a| New York :b| McGraw-Hill,;

300 a| xiii, 232 p. :b| ill. ;c| 24 cm.;

500 a| "American Marketing Association.";

504 a| Includes bibliographical references (p. 225-226) and index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Corporate image.=| ^A155789;

650 0 a| Corporationsx| Public relations.=| ^A17229;

650 0 a| Branding (Marketing)=| ^A755863;

655 0 a| Electronic books.=| ^A491897;

710 2 a| American Marketing Association.=| ^A24090;

856 40 z| Full text available from eBooks on EBSCOhostu| https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=68447&scope=site&custid=s5822723&authtype=ip,shib;

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998 a| 5718246;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5718246-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 9/21/2021x| EBOOKz| JERESOURCE;

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999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5718246-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 9/21/2021x| EBOOKz| JERESOURCE;

Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi.

Author/creator	Marconi, Joe
Other author	American Marketing Association.
Format	Electronic
Publication Info	New York : McGraw-Hill,
Description	xiii, 232 p. : ill. ; 24 cm.
Supplemental Content	Full text available from eBooks on EBSCOhost
Subjects	Corporate image. Corporations--Public relations. Branding (Marketing)

General note	"American Marketing Association."
Bibliography note	Includes bibliographical references (p. 225-226) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2001040327
ISBN	0658014293 (alk. paper)

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Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi.

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