The power of strategic thinking lock in markets, lock out competitors / Michel Robert.

Author/creator Robert, Michel, 1941-
Format Electronic
Publication InfoNew York : McGraw-Hill,
Descriptionxii, 206 p. : ill. ; 24 cm.
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

Contents Preface -- 1. Do you suffer from competitor obsession? -- 2. Changing the rules of play -- 3. The CEO's dilemma: strategic ambiguity -- 4. Strategic thinking: the essence of competitive advantage -- 5. Driving force: the DNA of strategic thinking -- 6. Crafting and articulating a distinctive strategy -- 7. Areas of excellence: widening your competitive advantage -- 8. The concept of strategic leverage -- 9. Managing your competitor's strategy to your advantage -- 10. Sandbox competition and the rules of war -- 11. The CEO as process leader -- 12. Making strategic thinking a repeatable practice --13. Megachanges that will challenge every company's strategy -- Bibliography -- Index.
Bibliography noteIncludes bibliographical references (p. 199-202) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 00267086
ISBN0071357777

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available