Search Engine Positioning Grow Your Web Site Traffice by Achieving Top 10 Search Engine Rankings
| Author/creator | Marckini, Fredrick W. Author |
| Format | Electronic |
| Publication Info | Plano : Wordware Publishing, Incorporated |
| Description | 450 p. ill 24.000 x 019.000 cm. |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| Summary | Annotation Web Positioning: Maximizing Search Engine Rankings is a hybrid web marketing and technical HTML title for experienced webmasters who are responsible for improving and increasing the traffic to a company's web site. According to UMT Strategies, a division of the Meta Group, "search engines create more awareness about web sites than all advertising combined including banners, newspapers, TV and radio". In 1999 web traffic grew by 300%, and Internet commerce is expected to grow exponentially through 2002 with worldwide sales approaching $60 billion and business-to-business sales in excess of $300 billion.As web pages proliferate in this competitive environment, companies must implement more aggressive search engine optimization strategies to complement advertising and marketing efforts. Improving traffic to a company's web site is one of the most pivotal sales and marketing tools being developed by companies attempting to enhance their e-commerce sales strategy. Increased web traffic and improved web sites equal increased visibility and sales. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2001025833 |
| ISBN | 9781556228049 |
| ISBN | 155622804X (Trade Paper) Out of Print |
| Standard identifier# | 9781556228049 |
| Stock number | 00035204 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |