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001 ocm31436184;

003 OCoLC;

005 20141212115102.0;

008 941021s1995 nyua b 001 0 eng ;

010 a| 94024948;

020 a| 0029166624 :c| $30.00;

035 a| (Sirsi) o31436184;

035 a| (OCoLC)31436184;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5823b| .J719 1995;

082 00 a| 659.12| 20;

100 1 a| Jones, John Philip.=| ^A167857;

245 10 a| When ads work :b| new proof that advertising triggers sales /c| John Philip Jones.;

300 a| xvi, 240 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| Includes bibliographical references (p. 223-231) and index.;

650 0 a| Advertisingv| Case studies.=| ^A989791;

650 0 a| Sales promotionv| Case studies.=| ^A31523;

596 a| 1;

998 a| 570972;

999 a| HF5823 .J719 1995w| LCc| 1i| 30372008651884d| 5/6/2009e| 3/15/2006f| 1/30/2009g| 1l| JGESm| JOYNERn| 3p| $25.50r| Ys| Yt| JGESBKu| 3/7/1995x| BOOKz| JSTACKSo| .STAFF. 0;

When ads work : new proof that advertising triggers sales / John Philip Jones.

Author/creator	Jones, John Philip
Format	Book
Publication Info	New York : Lexington Books, ©1995.
Description	xvi, 240 pages : illustrations ; 24 cm
Subjects	Advertising--Case studies. Sales promotion--Case studies.

General note	Includes bibliographical references (p. 223-231) and index.
LCCN	94024948
ISBN	0029166624 :

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5823 .J719 1995	✔ Available	Place Hold

When ads work : new proof that advertising triggers sales / John Philip Jones.

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